https://ift.tt/hCFmG6S tuning in to the Super Bowl on Sunday will be inundated with ads from cryptocurrency companies

Including FTX, an exchange that plans to give away millions of dollars in [bitcoin](https://ift.tt/PznK2k4bitcoin/).

[FTX](https://ift.tt/HCFDyOS) has spent heavily on sports partnerships to try to make itself a brand name in crypto, including an ad with NFL star Tom Brady, a sponsorship with Major League Baseball and a $135 million deal to rename the Miami Heat’s stadium the FTX Arena.

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