https://ift.tt/3GQ1vKx Expands Investment Offering, Adds US ETFs and Stocks

As one of the most well-known social investing platforms, eToro is gradually expanding its footprints across the US. The platform recently announced addressing the growing demand for financial tools by adding US-based ETFs and stocks.

Read this review of eToro, if you’d like to know more about the platform. eToro now offers a diverse suite of investment tools, including traditional and modern alternatives.

The move came after eToro sensed a growing demand for standard monetary tools besides cryptocurrencies. The platform ran a survey regarding the same, in which 56% of the attendants stated that they plan on investing in ETFs and stocks besides cryptocurrencies.

Lule Demmissie, the eToro CEO, also talked about the recent development. Lule stated that many new investors deem investing in cryptocurrencies as a gateway to investing in ETFs and stocks. With the market imposing educational and other barriers around stocks, the problem will continue for a long time. 

That is why eToro is adding new tools to expand its overall value proposition. The eToro team looks forward to empowering US-based users to elevate their investing experience on the platform and interact with new users. The former TD Ameritrade Managing Director joined eToro as the CEO for the US operations in September 2021.

In a recent PR, the multi-asset service provider emphasized the importance of variety and diversification. Their latest move is in alignment with the statement, showing their dedication to the cause. 

eToro released a statement that the latest launch of stock investing in the US helps eToro’s US-based retail investors to maintain a diverse portfolio. It includes crypto along with traditional assets, all within an easy-to-use, desktop, or mobile interface.