Altava: Bringing Luxury to the Metaverse
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This post was originally published on seedify
Hello, Seedify Community!
Today, we are thrilled to introduce you to Altava Group. Please join us as we learn about the Altava platform and all the details of their upcoming IGO on the Seedify Launchpad on February 18.
Although previously hesitant, luxury fashion brands have been forced to expedite their foray into the digital age, in large part as a means of survival due to the global pandemic and a changing market demographic in Generation Z. This acceleration has resulted in the emergence of various industry technology solutions, including AI and data analytics, 3D digital assets as building blocks for new products, focus on sustainability, blockchain technology to track value chains and the arrival in the metaverse.
This is where Altava comes in.
Altava works with 50+ luxury brand partners to help accelerate their digital agendas by leveraging cutting-edge technology to seamlessly bridge physical and virtual worlds to bring these brands into the metaverse. Utilizing the power of Web 3.0 and partnerships with some of the world’s biggest luxury fashion brands, Altava seeks to launch a new digital market that features a unique curated collection of branded NFTs and other virtual assets. Along with selling partners’ digital items, Altava creates custom digital showrooms, virtual 3D pop-up stores, and other campaigns for brand partners. These partners include Balmain, Bulgari, Chloe, Moncler, Marni, and Prada.
Altava will utilize its gamified social commerce platform and marketplace, along with multiple other metaverses, to maximize asset utility through interoperability, creating a branded, fully customized environment for partners to showcase their digitized pieces. Altava’s technology has the ability to create digital twins of physical items and mint them as NFT assets, giving owners the ability to utilize them across multiple digital platforms. Through this process, original creators can be adequately compensated for their work due to the transparency of blockchain and provable asset ownership.
Altava Worlds of You
Altava Worlds of You is a gamified social commerce metaverse platform for luxury fashion that gives users a space for self-expression not limited by society or physicality. By blending physical and virtual worlds, Worlds of You provides access to digital luxury items at a fraction of real-world cost, including links to partners’ physical purchase sites.
Using facial recognition and customization tools, users will be able to create their own avatar, giving them the ability to create an alternate version or extension of themselves, to explore, acquire luxury ‘World of Expression’ items and play in this virtual world.
Altava Worlds of You will include a social environment where users will be able to communicate through in-game messaging or engage in avatar networking in custom/curated digital environments. Users will also have the ability to share content across all social media platforms.
Altava Market
Altava aims to further enhance user interaction through the NFTs available on its marketplace and the ability to quickly and efficiently switch between the marketplace and the Worlds of You metaverse platforms.
On Altava Market, users will be able to buy, sell or trade their premium luxury NFTs. Altava will host regular private auctions in the marketplace; this is how new collections of items will be released. By offering these branded items, Altava aims to democratize access to luxury, globally.
New item launches will include partnerships with other marketplaces, such as Binance NFT, OpenSea, Rarible, etc.
NFT Technology and Avatars
With its technology, tools, avatars, metaverse and marketplace, Altava’s platform provides its partners with end-to-end digitization solutions.
Altava’s techniques and approach to the digitization of virtual or physical assets and avatars, paired with its unique technology, results in the production of high-fidelity 3D digital assets, with 360° views and full immersive effects, along with avatars virtually indistinguishable from their real-life counterparts.
With avatars being an integral part of Altava’s platform and value proposition, collaborations with designers, influencers and celebrities will provide additional opportunities for unique interactions and branding opportunities in the Altava ecosystem.
Altava’s technology also provides its partners with valuable tools for a streamlined, sustainable approach to designing and developing new products, allowing them to reduce materials and waste and provide insights to identify customers’ demands, avoiding overproduction.
The $TAVA token will power Altava’s ecosystem.
To ensure the exclusivity of the platform’s value propositions, $TAVA tokens will be used for all transactions in Altava’s ecosystem. 30% of all initial luxury NFTs will be allocated to $TAVA token holders. Holders will also have access to exclusive NFT auctions on the Altava Marketplace.
Tokens will be distributed on a monthly basis to buyers and sellers utilizing the Altava Marketplace.
Altava will use 30% of its marketplace profit earnings to do quarterly $TAVA buybacks.
Let’s take a closer look at Altava Group’s IGO information and SFUND holders’ opportunity to buy $TAVA tokens before market listing, through the IGO on the Seedify Launchpad, on November 9th.
- Name: $TAVA
- Token Type: BEP-20
- Total supply: 1,000,000,000
- Initial Mcap: $450K
- IGO Date: February 18
- Allocation: $400K (including 5% success fee)
- IGO Price: $0.30
- Listing price: $0.30
- Vesting: 20% at TGE, then 20% every month for months
To learn more about Altava Group, please check out the following links:
First time participating in an IGO? You can learn more about what an IGO is; HERE.
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